Social Media

Over the past five years, I developed a large following on both personal and professional-based accounts. I have been able to use the data given to me through analytics to see what content the majority of followers prefer to see. 

For example, students who follow the Marquee's Instagram (Dreyfoos' student-managed yearbook Instagram page) prefer to see their peers posted which is proven due to the difference in likes and reposts between graphic-based posts and throwbacks from the previous year. Posts that showcase students show an increase in the amount of reposts therefore affecting audience engagement tremendously.

The graphic displayed above was a process of trial and error using the website provided. The composition and overall look took a while due to the amount of text and images placed on. Figuring out which text should have shadows was difficult to decide as well as where the final location of each text box would be. For example, the word increase was placed below the word price and was not overlapping it. This created a sense of abscence in the graphic which furthermore led to the final design being more appealing to the eye.

The graphic 'Senior Reminders' is more than one design. The first design displayed showcases a couple of graphics without distracting the viewer from the main reason. The slides following contain information that seniors will find useful to them with small graphics in the corners as well as an semi-transparent graphic in the middle. All three slides were not difficult to make.

With this graphic, the design had to be simplistic. By adding a text box and enlarging the text, the message stands out showing how many yearbooks have been sold (208). The colors needed to compliment each other for a visually appealing look. This graphic was overall easy to design due to its simplicity.

This graphic is an updated version of the one pictured above, showcasing the  increase in the amount of yearbooks sold (463). All that needed to be changed was the number and colors which was done by editing the text box and adjusting the color so that it showed a shade of blue.